The framework is free. This is what you’re actually paying for.
Every gate — Context, Skills, Actions, the Team Repo — is a real, free tool, no paywall, ever. AI Coaching is a live 90-minute session with me, every week, on your actual folder — until it’s not a project anymore. It’s how you work.
We don’t open with a curriculum — we open with what’s actually going on in your business that week: the challenge you’re stuck on, the opportunity you haven’t had time to chase. Your folder evolves around that conversation, not a template built for someone else’s business.
02
Your folder looks like your business, not anyone else’s
No two people building Work Brain end up with the same folder — yours reflects how your business actually runs, your customers, your own way of making decisions. It changes every week because your business does, and what’s right for your team would be wrong for the next one.
03
Someone who translates the complicated part, so you can use it
AI moves fast, and most of what gets written about it isn’t written for your business specifically. Every session is spent turning what’s actually useful into something you can apply to the thing you’re doing right now — not the general case, the minute you’re actually living in.
Before you start
Questions worth asking first
AI can answer whatever you ask it. It can't tell you that your memory.md contradicts itself, or that the skill you wrote three weeks ago never actually triggers. That gap — between having the tools and having them running — is the part that needs someone in the room.
That's exactly who this is for. Most people who reach for AI Coaching have already built something themselves and hit a wall. We start with your actual folder as it exists today, not from zero.
No — and it can work in your favor. You're not learning to code, you're learning to prompt the tools you already use so they produce the documents your business actually needs. If you can describe what you want in plain language, you can write a skill.md.
We start with what's actually happening in your business that week — the challenge you're stuck on, the opportunity you haven't had time to chase — and spend the 90 minutes moving real things in your business forward using technology. Not a lecture, not a curriculum built for someone else's business.
Yes. Billed monthly through Stripe, no contract — cancel whenever you want.